Factors of Visitors Satisfaction in the Context of Destination Quality Evaluation

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F15%3A43907939" target="_blank" >RIV/62156489:43110/15:43907939 - isvavai.cz</a>

Výsledek na webu

<a href="http://emrbi.org/wp-content/uploads/2015/11/euromed2015-book-of-proceedings-2015-11-02.pdf" target="_blank" >http://emrbi.org/wp-content/uploads/2015/11/euromed2015-book-of-proceedings-2015-11-02.pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Factors of Visitors Satisfaction in the Context of Destination Quality Evaluation

Popis výsledku v původním jazyce

The paper describes the possibilities of SEM (structural equation modelling) in the context of the tourism destination quality evaluation process; SEM was specifically used to verify the research results gained by means of the principal component analysis and the cluster analysis. These analyses were based on the primary data from the customers satisfaction questionnaire survey with the key factors of destination quality. The output of the used statistical methods (principal component analysis and cluster analysis) was the creation of groups and clusters of quality factors that are similar in terms of respondents evaluations. The gained results showed the possibility to use both statistical methods. The aim is to verify the gained results and to identify the advantages and limits of SEM as well as to provide suggestions for the further use in the tourism research. As a conclusion, we can state that the SEM provides a strong alternative for both mentioned statistical methods. The paper

Název v anglickém jazyce

Factors of Visitors Satisfaction in the Context of Destination Quality Evaluation

Popis výsledku anglicky

The paper describes the possibilities of SEM (structural equation modelling) in the context of the tourism destination quality evaluation process; SEM was specifically used to verify the research results gained by means of the principal component analysis and the cluster analysis. These analyses were based on the primary data from the customers satisfaction questionnaire survey with the key factors of destination quality. The output of the used statistical methods (principal component analysis and cluster analysis) was the creation of groups and clusters of quality factors that are similar in terms of respondents evaluations. The gained results showed the possibility to use both statistical methods. The aim is to verify the gained results and to identify the advantages and limits of SEM as well as to provide suggestions for the further use in the tourism research. As a conclusion, we can state that the SEM provides a strong alternative for both mentioned statistical methods. The paper

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

<a href="/cs/project/GA15-21179S" target="_blank" >GA15-21179S: Hodnocení kvality destinace cestovního ruchu</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Innovation, Entrepreneurship and Sustainable Value Chain in a Dynamic Environment: Conference Readings Book Proceedings

ISBN

978-9963-711-37-6

ISSN

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e-ISSN

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Počet stran výsledku

7

Strana od-do

1941-1947

Název nakladatele

EuroMed Press

Místo vydání

Bingley

Místo konání akce

Verona

Datum konání akce

16. 9. 2015

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000371316100134