Analysis of tourist's satisfaction with cultural tourism: Case study South Moravia
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43210%2F20%3A43919573" target="_blank" >RIV/62156489:43210/20:43919573 - isvavai.cz</a>
Výsledek na webu
<a href="https://mnet.mendelu.cz/mendelnet2020/mnet_2020_full.pdf" target="_blank" >https://mnet.mendelu.cz/mendelnet2020/mnet_2020_full.pdf</a>
DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
Analysis of tourist's satisfaction with cultural tourism: Case study South Moravia
Popis výsledku v původním jazyce
The study aimed to determine the tourist's satisfaction with cultural tourism in the South Moravian Region. Based on the method of a questionnaire survey with participants in cultural tourism at the local level, data were obtained on the satisfaction of visitors with quality factors and the overall satisfaction with the visit to the site. The data obtained were statistically analyzed to determine if there was a correlation between the age and gender of respondents and their satisfaction. The results of the research show that the gender and age of the respondents do not have a significant effect on factors specific to cultural tourism, but it affects individual and basic factors. According to the results, it was possible to determine which factors have the potential to be developed in the studied area and thus support the number of visitors in the South Moravian Region in the future.
Název v anglickém jazyce
Analysis of tourist's satisfaction with cultural tourism: Case study South Moravia
Popis výsledku anglicky
The study aimed to determine the tourist's satisfaction with cultural tourism in the South Moravian Region. Based on the method of a questionnaire survey with participants in cultural tourism at the local level, data were obtained on the satisfaction of visitors with quality factors and the overall satisfaction with the visit to the site. The data obtained were statistically analyzed to determine if there was a correlation between the age and gender of respondents and their satisfaction. The results of the research show that the gender and age of the respondents do not have a significant effect on factors specific to cultural tourism, but it affects individual and basic factors. According to the results, it was possible to determine which factors have the potential to be developed in the studied area and thus support the number of visitors in the South Moravian Region in the future.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
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OECD FORD obor
50701 - Cultural and economic geography
Návaznosti výsledku
Projekt
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Návaznosti
S - Specificky vyzkum na vysokych skolach
Ostatní
Rok uplatnění
2020
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
MendelNet 2020: Proceedings of International PhD Students Conference
ISBN
978-80-7509-765-1
ISSN
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e-ISSN
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Počet stran výsledku
6
Strana od-do
271-276
Název nakladatele
Mendelova univerzita v Brně
Místo vydání
Brno
Místo konání akce
Brno
Datum konání akce
11. 11. 2020
Typ akce podle státní příslušnosti
WRD - Celosvětová akce
Kód UT WoS článku
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