Modelling the process of strategic management in small and medium-sized entrepreneurship

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43310%2F17%3A43913416" target="_blank" >RIV/62156489:43310/17:43913416 - isvavai.cz</a>

Výsledek na webu

<a href="http://www.icabr.com/respo/RESPO_2017.pdf" target="_blank" >http://www.icabr.com/respo/RESPO_2017.pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Modelling the process of strategic management in small and medium-sized entrepreneurship

Popis výsledku v původním jazyce

Researches and practice confirm that strategic management of a company with a focus on long-term strategic development is a key success factor. In particular, this area is underestimated by small and medium-sized enterprises and is often confused with tactical and operational management. The main aim of the paper is to identify strengths and weaknesses in the strategic management process in small and medium-sized entrepreneurship, based on which a model of the strategic management process in small and medium-sized entrepreneurship is created, which optimizes the entire monitored process. The main research methods are the analysis of internal documents, the method of personal interviewing, case study and modelling. The paper is based on the results of previous research activities. The results of the paper confirm that underestimating the role of strategic management reduces the likelihood of long-term development of small and medium-sized entrepreneurship. The proposed model may be an option for small and medium-sized enterprises to overcome defined problem areas.

Název v anglickém jazyce

Modelling the process of strategic management in small and medium-sized entrepreneurship

Popis výsledku anglicky

Researches and practice confirm that strategic management of a company with a focus on long-term strategic development is a key success factor. In particular, this area is underestimated by small and medium-sized enterprises and is often confused with tactical and operational management. The main aim of the paper is to identify strengths and weaknesses in the strategic management process in small and medium-sized entrepreneurship, based on which a model of the strategic management process in small and medium-sized entrepreneurship is created, which optimizes the entire monitored process. The main research methods are the analysis of internal documents, the method of personal interviewing, case study and modelling. The paper is based on the results of previous research activities. The results of the paper confirm that underestimating the role of strategic management reduces the likelihood of long-term development of small and medium-sized entrepreneurship. The proposed model may be an option for small and medium-sized enterprises to overcome defined problem areas.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Region v rozvoji společnosti 2017: sborník příspěvků

ISBN

978-80-7509-548-0

ISSN

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e-ISSN

neuvedeno

Počet stran výsledku

12

Strana od-do

848-859

Název nakladatele

Mendelova univerzita v Brně

Místo vydání

Brno

Místo konání akce

Brno

Datum konání akce

19. 10. 2017

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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