Internet and Social Networks as a Support for Communication in the Business Environment - pilot study

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F17%3A50013576" target="_blank" >RIV/62690094:18450/17:50013576 - isvavai.cz</a>

Výsledek na webu

<a href="https://uni.uhk.cz/hed/site/assets/files/1046/proceedings_2017_1.pdf" target="_blank" >https://uni.uhk.cz/hed/site/assets/files/1046/proceedings_2017_1.pdf</a>

DOI - Digital Object Identifier

—

Jazyk výsledku

angličtina

Název v původním jazyce

Internet and Social Networks as a Support for Communication in the Business Environment - pilot study

Popis výsledku v původním jazyce

The paper brings comparison of gained data on utilization of various means of communication of small and medium size enterprises with clients and utilization of social networks for private and corporation purposes. The most frequently used social networks like Facebook, Twitter and Google+ were explored. The results were obtained using a questionnaire and a guided interview. Despite the significant expansion of social networking in personal life, this boom did not occur in a selected sample of businesses that participated in the pilot testing. The adopted methods demonstrated their potential and will be applied in the wide scale in the following stage of the research.

Název v anglickém jazyce

Internet and Social Networks as a Support for Communication in the Business Environment - pilot study

Popis výsledku anglicky

The paper brings comparison of gained data on utilization of various means of communication of small and medium size enterprises with clients and utilization of social networks for private and corporation purposes. The most frequently used social networks like Facebook, Twitter and Google+ were explored. The results were obtained using a questionnaire and a guided interview. Despite the significant expansion of social networking in personal life, this boom did not occur in a selected sample of businesses that participated in the pilot testing. The adopted methods demonstrated their potential and will be applied in the wide scale in the following stage of the research.

Druh

D - Stať ve sborníku

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Hradec economic days 2017

ISBN

978-80-7435-664-3

ISSN

2464-6059

e-ISSN

neuvedeno

Počet stran výsledku

7

Strana od-do

120-126

Název nakladatele

Gaudeamus

Místo vydání

Hradec Králové

Místo konání akce

Hradec Králové

Datum konání akce

31. 1. 2017

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000411661000013