Legislative Analysis of Advertising Device Regulation Along Roads in the Czech Republic and Europe

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Legislative Analysis of Advertising Device Regulation Along Roads in the Czech Republic and Europe

Popis výsledku v původním jazyce

Advertising devices along roads have a significant impact on road safety. This paper focuses on the analysis of Czech legislation governing the placement and operation of advertising devices near roads, particularly the Road Act and the Advertising Regulation Act. Special attention is given to the issue of light and dynamic advertisements, which can distract drivers and increase the risk of accidents. The paper also compares Czech regulations with legislative approaches in selected European countries, where rules for the placement of advertising devices are stricter and more focused on preventing threats to traffic safety. Inspiring examples from abroad highlight possible improvements, such as clearly defined distances from roads, restrictions on dynamic advertisements, and requirements to prevent glare. The goal of this study is to identify shortcomings in Czech regulations, propose improvements, and enhance road safety through more effective regulation of advertising devices.

Název v anglickém jazyce

Legislative Analysis of Advertising Device Regulation Along Roads in the Czech Republic and Europe

Popis výsledku anglicky

Advertising devices along roads have a significant impact on road safety. This paper focuses on the analysis of Czech legislation governing the placement and operation of advertising devices near roads, particularly the Road Act and the Advertising Regulation Act. Special attention is given to the issue of light and dynamic advertisements, which can distract drivers and increase the risk of accidents. The paper also compares Czech regulations with legislative approaches in selected European countries, where rules for the placement of advertising devices are stricter and more focused on preventing threats to traffic safety. Inspiring examples from abroad highlight possible improvements, such as clearly defined distances from roads, restrictions on dynamic advertisements, and requirements to prevent glare. The goal of this study is to identify shortcomings in Czech regulations, propose improvements, and enhance road safety through more effective regulation of advertising devices.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

20104 - Transport engineering

Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2025

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Young Transportation Engineers Conference 2024 Proceedings of selected papers

ISBN

978-80-01-07414-5

ISSN

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e-ISSN

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Počet stran výsledku

13

Strana od-do

34-46

Název nakladatele

České vysoké učení technické v Praze

Místo vydání

Praha

Místo konání akce

Praha

Datum konání akce

28. 11. 2024

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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