CUSTOMER AUDIT AS AN IMPORTANT TOOL STIMULATING COMPANY GROWTH

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

CUSTOMER AUDIT AS AN IMPORTANT TOOL STIMULATING COMPANY GROWTH

Popis výsledku v původním jazyce

Customer audit is being used for screening the supplier if he is able continuously supply products or services according to our needs. Such audits shall be helpful in permanent improvement of supplier-customer relationship and to simplify new business deals. Customer audit added value shall be viewed in clarification of all specified demands and expectations leading to the continuous product improvements for both sides. But in reality it is not often the case, especially when customer audit is performedformally, without any conception or by outsourcing. This paper is analyzing the results of quantitative research in customer audits sector related to Czech corporations and steps are proposed which can lead to the valuable businesses management

Název v anglickém jazyce

CUSTOMER AUDIT AS AN IMPORTANT TOOL STIMULATING COMPANY GROWTH

Popis výsledku anglicky

Customer audit is being used for screening the supplier if he is able continuously supply products or services according to our needs. Such audits shall be helpful in permanent improvement of supplier-customer relationship and to simplify new business deals. Customer audit added value shall be viewed in clarification of all specified demands and expectations leading to the continuous product improvements for both sides. But in reality it is not often the case, especially when customer audit is performedformally, without any conception or by outsourcing. This paper is analyzing the results of quantitative research in customer audits sector related to Czech corporations and steps are proposed which can lead to the valuable businesses management

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Proceedings of the 7th International Scientific Conference Finance and the Performance of Firms in Science, Education and Practice

ISBN

978-80-7454-482-8

ISSN

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e-ISSN

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Počet stran výsledku

9

Strana od-do

137-145

Název nakladatele

Fakulta managementu a ekonomiky, UTB ve Zlíně

Místo vydání

Zlín

Místo konání akce

Zlín

Datum konání akce

23. 4. 2015

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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