Socialism for Sale: Czechoslovakia?s Krátký film, Custom-Made Film Production, and the Promotion of Consumer Culture in the 1950s

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14210%2F15%3A00081499" target="_blank" >RIV/00216224:14210/15:00081499 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Socialism for Sale: Czechoslovakia?s Krátký film, Custom-Made Film Production, and the Promotion of Consumer Culture in the 1950s

Popis výsledku v původním jazyce

This essay examines the relationship between the socialist state and short film in Czechoslovakia in the 1950s, focusing on a mixture of ideological and commercial objectives in the process of negotiation about Krátký film's custom-made productions for state bodies. It takes into account the internal structures of consumer culture and the attitudes of official state bodies to consumerism in general and offers a deeper understanding of the importance of film promotion and advertising within the socialistsystem. It claims, that advertising films that supported consumer culture represented a challenge to socialism, which cultural policy failed to address for quite some time.

Název v anglickém jazyce

Socialism for Sale: Czechoslovakia?s Krátký film, Custom-Made Film Production, and the Promotion of Consumer Culture in the 1950s

Popis výsledku anglicky

This essay examines the relationship between the socialist state and short film in Czechoslovakia in the 1950s, focusing on a mixture of ideological and commercial objectives in the process of negotiation about Krátký film's custom-made productions for state bodies. It takes into account the internal structures of consumer culture and the attitudes of official state bodies to consumerism in general and offers a deeper understanding of the importance of film promotion and advertising within the socialistsystem. It claims, that advertising films that supported consumer culture represented a challenge to socialism, which cultural policy failed to address for quite some time.

Druh

C - Kapitola v odborné knize

CEP obor

AJ - Písemnictví, mas–media, audiovize

OECD FORD obor

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Projekt

<a href="/cs/project/GPP409%2F10%2FP156" target="_blank" >GPP409/10/P156: Vznik Krátkého filmu 1945?1950</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Cinema in the Servce of the State: Perspectives on Film Culture in the GDR and Czechoslovakia, 1945-1960

ISBN

9781782389965

Počet stran výsledku

22

Strana od-do

166-187

Počet stran knihy

406

Název nakladatele

Berghahn Books

Místo vydání

New York - Oxford

Kód UT WoS kapitoly

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