Traditional and Convergent Domestic Audiences : Towards a Typology of the Transforming Czech Viewership of Films and TV series

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14230%2F17%3A00095004" target="_blank" >RIV/00216224:14230/17:00095004 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Traditional and Convergent Domestic Audiences : Towards a Typology of the Transforming Czech Viewership of Films and TV series

Popis výsledku v původním jazyce

is exploratory study draws upon data from a 2014 survey of the Czech adult population, focusing on di erences between traditional and convergent domestic audiences of lm and TV. Employing statistical methods of hierarchical cluster analysis and multinomial logistic regression, this empiri- cal paper considers traditional and convergent modes of content consumption, various forms of the curation of content, the viewers’ attitudes to content, socio-demographic variables, and culture in general. On this basis, an evidence-based typology of Czech domestic audiences is formulated, sug- gesting four types of lm and TV viewers: traditional passive audiences, traditional engaged audi- ences, convergent passive audiences and convergent engaged audiences. Consequently, the study looks for cultural and socio-demographic predictors of the resulting types of audiences.

Název v anglickém jazyce

Traditional and Convergent Domestic Audiences : Towards a Typology of the Transforming Czech Viewership of Films and TV series

Popis výsledku anglicky

is exploratory study draws upon data from a 2014 survey of the Czech adult population, focusing on di erences between traditional and convergent domestic audiences of lm and TV. Employing statistical methods of hierarchical cluster analysis and multinomial logistic regression, this empiri- cal paper considers traditional and convergent modes of content consumption, various forms of the curation of content, the viewers’ attitudes to content, socio-demographic variables, and culture in general. On this basis, an evidence-based typology of Czech domestic audiences is formulated, sug- gesting four types of lm and TV viewers: traditional passive audiences, traditional engaged audi- ences, convergent passive audiences and convergent engaged audiences. Consequently, the study looks for cultural and socio-demographic predictors of the resulting types of audiences.

Druh

J_SC - Článek v periodiku v databázi SCOPUS

CEP obor

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OECD FORD obor

50800 - Media and communications

Projekt

<a href="/cs/project/GP13-15684P" target="_blank" >GP13-15684P: Nová a stará média v každodenním životě: mediální publika v čase proměny mediálních praxí</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Iluminace : časopis pro teorii, historii a estetiku filmu

ISSN

0862-397X

e-ISSN

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Svazek periodika

29

Číslo periodika v rámci svazku

2

Stát vydavatele periodika

CZ - Česká republika

Počet stran výsledku

18

Strana od-do

7-24

Kód UT WoS článku

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EID výsledku v databázi Scopus

2-s2.0-85032495398