THE INFLUENCE OF A STRONG CORPORATE CULTURE ON THE COMPANY´S POSITION IN A COMPETITIVE ENVIRONMENT

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F02819180%3A_____%2F24%3A%230000204" target="_blank" >RIV/02819180:_____/24:#0000204 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.scientific-publications.net/get/1000066/1730640682246993.pdf" target="_blank" >https://www.scientific-publications.net/get/1000066/1730640682246993.pdf</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.62991/EB1996473259" target="_blank" >10.62991/EB1996473259</a>

Jazyk výsledku

angličtina

Název v původním jazyce

THE INFLUENCE OF A STRONG CORPORATE CULTURE ON THE COMPANY´S POSITION IN A COMPETITIVE ENVIRONMENT

Popis výsledku v původním jazyce

The heart of every organization is corporate culture. Like this important organ of the human body, corporate culture can be strong, weak, and show signs of malfunctioning. If a person's heart fails, his life ends, if a company's corporate culture fails, its entire functioning within the competitive environment is threatened. A strong corporate culture is usually identified by the mission, values, motivation and loyalty of employees and customers. A weak corporate culture manifests itself in low morale, increased turnover, insufficient innovation, talent loss and a bad reputation. The content of our contribution will be how corporate culture can positively and negatively influence the functioning of the organization and what all can have an impact on these facts. Changes in the business environment are associated with changes in the setting and priorities of corporate cultures. Currently, completely new and specifically focused corporate cultures are emerging that are innovative and progressive.

Název v anglickém jazyce

THE INFLUENCE OF A STRONG CORPORATE CULTURE ON THE COMPANY´S POSITION IN A COMPETITIVE ENVIRONMENT

Popis výsledku anglicky

The heart of every organization is corporate culture. Like this important organ of the human body, corporate culture can be strong, weak, and show signs of malfunctioning. If a person's heart fails, his life ends, if a company's corporate culture fails, its entire functioning within the competitive environment is threatened. A strong corporate culture is usually identified by the mission, values, motivation and loyalty of employees and customers. A weak corporate culture manifests itself in low morale, increased turnover, insufficient innovation, talent loss and a bad reputation. The content of our contribution will be how corporate culture can positively and negatively influence the functioning of the organization and what all can have an impact on these facts. Changes in the business environment are associated with changes in the setting and priorities of corporate cultures. Currently, completely new and specifically focused corporate cultures are emerging that are innovative and progressive.

Druh

J_ost - Ostatní články v recenzovaných periodicích

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Rok uplatnění

2024

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Economy & Business

ISSN

1314-7242

e-ISSN

—

Svazek periodika

18

Číslo periodika v rámci svazku

November

Stát vydavatele periodika

BG - Bulharská republika

Počet stran výsledku

8

Strana od-do

1-8

Kód UT WoS článku

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EID výsledku v databázi Scopus

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