ESTABLISHMENT OF AN E-SHOP IN THE CZECH REPUBLIC
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F26482789%3A_____%2F21%3A10152344" target="_blank" >RIV/26482789:_____/21:10152344 - isvavai.cz</a>
Výsledek na webu
<a href="https://www.mup.cz/data/files/IFRS2021-sbornik.pdf" target="_blank" >https://www.mup.cz/data/files/IFRS2021-sbornik.pdf</a>
DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
ESTABLISHMENT OF AN E-SHOP IN THE CZECH REPUBLIC
Popis výsledku v původním jazyce
E-shops are usually used by small companies and sole traders as an easy way to enter the market in the Czech Republic. Large manufacturing companies build e-shop sales as a supplement to the mainstream product range. Besides, there are distribution companies which, on the other hand, have based their general sales concept on internet commerce with a subsequent delivery service. This paper analyzes the establishment of an e-shop on the Czech market. The author identifies the main advantages and disadvantages, discusses the strategy and gradual steps of establishing an e-shop within the local environment. The paper also analyses the legal framework for running an e-shop business according to applicable legislation in the Czech Republic. In the end, useful recommendations for success are given. This paper is the result of the Metropolitan University Prague research project no. 87-02 "International Business, Financial Management and Tourism" (2021) based on a grant from the Institutional fund for the Long-term Strategic Development of Research Organizations.
Název v anglickém jazyce
ESTABLISHMENT OF AN E-SHOP IN THE CZECH REPUBLIC
Popis výsledku anglicky
E-shops are usually used by small companies and sole traders as an easy way to enter the market in the Czech Republic. Large manufacturing companies build e-shop sales as a supplement to the mainstream product range. Besides, there are distribution companies which, on the other hand, have based their general sales concept on internet commerce with a subsequent delivery service. This paper analyzes the establishment of an e-shop on the Czech market. The author identifies the main advantages and disadvantages, discusses the strategy and gradual steps of establishing an e-shop within the local environment. The paper also analyses the legal framework for running an e-shop business according to applicable legislation in the Czech Republic. In the end, useful recommendations for success are given. This paper is the result of the Metropolitan University Prague research project no. 87-02 "International Business, Financial Management and Tourism" (2021) based on a grant from the Institutional fund for the Long-term Strategic Development of Research Organizations.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
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OECD FORD obor
50204 - Business and management
Návaznosti výsledku
Projekt
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Návaznosti
N - Vyzkumna aktivita podporovana z neverejnych zdroju
Ostatní
Rok uplatnění
2021
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
Conference Proceedings 9th International Scientific Conference IFRS: GLOBAL RULES & LOCAL USE - BEYOND THE NUMBERS
ISBN
978-80-7638-027-1
ISSN
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e-ISSN
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Počet stran výsledku
7
Strana od-do
170-176
Název nakladatele
Metropolitan University Prague, Prague & Anglo-American University, Prague
Místo vydání
Praha
Místo konání akce
Praha
Datum konání akce
7. 10. 2021
Typ akce podle státní příslušnosti
WRD - Celosvětová akce
Kód UT WoS článku
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