International Business Management: The Management of Geographical Diversification of Czech Companies at the Beginning of Internationalization Process

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F47813059%3A19520%2F15%3A%230003646" target="_blank" >RIV/47813059:19520/15:#0003646 - isvavai.cz</a>

Výsledek na webu

<a href="https://ece.pefka.mendelu.cz/sites/default/files/imce/ece_2015_final.pdf" target="_blank" >https://ece.pefka.mendelu.cz/sites/default/files/imce/ece_2015_final.pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

International Business Management: The Management of Geographical Diversification of Czech Companies at the Beginning of Internationalization Process

Popis výsledku v původním jazyce

The target foreign market selection has a highly significant influence on the company´s future performance. Selecting the appropriate foreign market is an important decision for company management and it demands a lot of resources and thorough planning.There is a wide range of factors that influence the company´s choice of a target foreign market. The objective of this paper is to outline a geographical diversification of Czech companies at their initial stage of internationalization process and to determine factors that influence the choice of a target foreign market by the selected Czech entrepreneurial subjects. The data set comprises a total of 297 enterprises that participated in the research. The research was carried out via oral questioning andthe main instrument was a questionnaire. The research has shown that the most commonly applied diversification strategy of Czech companies is a concentration strategy. Furthermore, it was found out that the majority of Czech companies op

Název v anglickém jazyce

International Business Management: The Management of Geographical Diversification of Czech Companies at the Beginning of Internationalization Process

Popis výsledku anglicky

The target foreign market selection has a highly significant influence on the company´s future performance. Selecting the appropriate foreign market is an important decision for company management and it demands a lot of resources and thorough planning.There is a wide range of factors that influence the company´s choice of a target foreign market. The objective of this paper is to outline a geographical diversification of Czech companies at their initial stage of internationalization process and to determine factors that influence the choice of a target foreign market by the selected Czech entrepreneurial subjects. The data set comprises a total of 297 enterprises that participated in the research. The research was carried out via oral questioning andthe main instrument was a questionnaire. The research has shown that the most commonly applied diversification strategy of Czech companies is a concentration strategy. Furthermore, it was found out that the majority of Czech companies op

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

18 Annual International Conference Enterprise and Competitive Environment Conference Proceedings

ISBN

978-80-7509-342-4

ISSN

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e-ISSN

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Počet stran výsledku

9

Strana od-do

998-1007

Název nakladatele

Mendel University in Brno

Místo vydání

Brno

Místo konání akce

Brno

Datum konání akce

5. 3. 2015

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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