Evaluation of the Consumer’s Awareness of Food Quality Labelling

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41110%2F17%3A73991" target="_blank" >RIV/60460709:41110/17:73991 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

čeština

Název v původním jazyce

Evaluation of the Consumer’s Awareness of Food Quality Labelling

Popis výsledku v původním jazyce

The constant growing demand for quality and safe food products require the implementation of certain measures which would simplify the customers orientation at the food market. Food quality labelling represents one of the options responding to such a trend. The issue has been attracting the growing attention from both the public and professionals. This paper aims to assess the consumers awareness of food quality labelling on the basis of primary research data analysis. The research was executed in the form of a questionnaire survey launched by a cooperating team comprised of the Department of Trade and Finance, the Czech University of Life Sciences Prague, and the State Agricultural Intervention Fund of the Czech Republic. The research analysed data from 573 respondents, between the ages of 15 to 55. Approximately 60% of the respondents claimed an awareness of some of the quality food product marks. Almost 49% of the total respondents demonstrated a general awareness. About 30% of the respondents no

Název v anglickém jazyce

Evaluation of the Consumer’s Awareness of Food Quality Labelling

Popis výsledku anglicky

The constant growing demand for quality and safe food products require the implementation of certain measures which would simplify the customers orientation at the food market. Food quality labelling represents one of the options responding to such a trend. The issue has been attracting the growing attention from both the public and professionals. This paper aims to assess the consumers awareness of food quality labelling on the basis of primary research data analysis. The research was executed in the form of a questionnaire survey launched by a co-operating team comprised of the Department of Trade and Finance, the Czech University of Life Sciences Prague, and the State Agricultural Intervention Fund of the Czech Republic. The research analysed data from 573 respondents, between the ages of 15 to 55. Approximately 60% of the respondents claimed an awareness of some of the quality food product marks. Almost 49% of the total respondents demonstrated a general awareness. About 30% of the respondents n

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50201 - Economic Theory

Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Book of abstract Agrarian perspectives XXVI - Competitiveness of European Agriculture and Food Sectors

ISBN

978-80-213-2773-3

ISSN

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e-ISSN

2464-4781

Počet stran výsledku

8

Strana od-do

249-256

Název nakladatele

Powerprint

Místo vydání

Praha

Místo konání akce

Praha

Datum konání akce

13. 9. 2017

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000417392400033