Servqual Potential for Quality Management in Hotel Services.
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F12%3A00185150" target="_blank" >RIV/62156489:43110/12:00185150 - isvavai.cz</a>
Výsledek na webu
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DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
Servqual Potential for Quality Management in Hotel Services.
Popis výsledku v původním jazyce
The paper presents the possibilities and specifications of using the Servqual method in managing the quality of services in hotel industry. The Servqual method comes out of the definition of five dimensions of quality service: the influence of the environment - tangibles, reliability, responsive approach -- responsiveness, assurance and empathy, and it is based on so called Gap analysis that principally comes out of the contradiction between a client's expectation and perception. Demonstrating a practical application of the Servqual in hotel industry is also a part of the paper, as well as verifying the possibility of quantifying customer satisfaction by force of the gap model, evaluating a general applicability and presenting suggestions for possibleadaptations and also further utilization in the branch of tourism. Input data necessary for the Gap analysis were received by force of a primary survey (so called field-research) with the help of a quantitative research in the form of que
Název v anglickém jazyce
Servqual Potential for Quality Management in Hotel Services.
Popis výsledku anglicky
The paper presents the possibilities and specifications of using the Servqual method in managing the quality of services in hotel industry. The Servqual method comes out of the definition of five dimensions of quality service: the influence of the environment - tangibles, reliability, responsive approach -- responsiveness, assurance and empathy, and it is based on so called Gap analysis that principally comes out of the contradiction between a client's expectation and perception. Demonstrating a practical application of the Servqual in hotel industry is also a part of the paper, as well as verifying the possibility of quantifying customer satisfaction by force of the gap model, evaluating a general applicability and presenting suggestions for possibleadaptations and also further utilization in the branch of tourism. Input data necessary for the Gap analysis were received by force of a primary survey (so called field-research) with the help of a quantitative research in the form of que
Klasifikace
Druh
J<sub>x</sub> - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)
CEP obor
AE - Řízení, správa a administrativa
OECD FORD obor
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Návaznosti výsledku
Projekt
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Návaznosti
Z - Vyzkumny zamer (s odkazem do CEZ)
Ostatní
Rok uplatnění
2012
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název periodika
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
ISSN
1211-8516
e-ISSN
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Svazek periodika
LX
Číslo periodika v rámci svazku
2
Stát vydavatele periodika
CZ - Česká republika
Počet stran výsledku
8
Strana od-do
307-314
Kód UT WoS článku
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EID výsledku v databázi Scopus
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