Gender Differences in Perception of the Quality of Rural Tourist Destination

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Gender Differences in Perception of the Quality of Rural Tourist Destination

Popis výsledku v původním jazyce

This article is about differences between men and women in perception of the quality of rural tourism destination. The research is based on revealed preferences of Czech visitors. There is not too much similar researches like this one in rural tourist destination. The data was collected from visitors who visited one of the Czech rural destinations by means of electronic questionnaire; the sample size was based on quota selection. To assess the significance of individual factors dependent on gender was used Kruskal - Wallis test. The first outputs indicate that for men are not so important activities related to the stay at the destination (be involved in the life on the farm, biking, climbing mountains, tasting). The similar results are with importance of events at the destination. When people choose holiday, they usually make a decision together. In this research was reflected 23 factors of quality.

Název v anglickém jazyce

Gender Differences in Perception of the Quality of Rural Tourist Destination

Popis výsledku anglicky

This article is about differences between men and women in perception of the quality of rural tourism destination. The research is based on revealed preferences of Czech visitors. There is not too much similar researches like this one in rural tourist destination. The data was collected from visitors who visited one of the Czech rural destinations by means of electronic questionnaire; the sample size was based on quota selection. To assess the significance of individual factors dependent on gender was used Kruskal - Wallis test. The first outputs indicate that for men are not so important activities related to the stay at the destination (be involved in the life on the farm, biking, climbing mountains, tasting). The similar results are with importance of events at the destination. When people choose holiday, they usually make a decision together. In this research was reflected 23 factors of quality.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2016

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

International Conference on Management: Trends of Management in the Contemporary Society: Conference Proceedings

ISBN

978-80-7509-451-3

ISSN

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e-ISSN

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Počet stran výsledku

4

Strana od-do

15-18

Název nakladatele

Mendelova univerzita v Brně

Místo vydání

Brno

Místo konání akce

Brno

Datum konání akce

9. 6. 2016

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000400581300002