Impact of the COVID-19 pandemic on the hotel strategy: Introductory assessment

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F22%3A43922619" target="_blank" >RIV/62156489:43110/22:43922619 - isvavai.cz</a>

Výsledek na webu

<a href="https://doi.org/10.2478/cjot-2022-0001" target="_blank" >https://doi.org/10.2478/cjot-2022-0001</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.2478/cjot-2022-0001" target="_blank" >10.2478/cjot-2022-0001</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Impact of the COVID-19 pandemic on the hotel strategy: Introductory assessment

Popis výsledku v původním jazyce

The pandemic COVID-19 led to almost &quot;zero tourism&quot; worldwide, with unforeseen consequences for a certain period of time. The hospitality industry was one of the hardest hit sectors of tourism, resulting in unprecedented versatility of lodging establishments. This paper examines the impact of the COVID-19 pandemic on the hospitality industry, focusing primarily on the socio-demographic aspect of domestic demand in the Czech Republic. The gender of guests was found to have a strong impact on various safety requirements, such as maintaining a safe distance, reduced hotel capacity, or provided disinfection. In addition, women rated all COVID-19 measures higher than men. Other socio-demographic aspects, such as age and education, also have an impact on safety requirements. Consequently, the research findings can help develop new hotel strategies that keep the guest experience and profit optimization in mind.

Název v anglickém jazyce

Impact of the COVID-19 pandemic on the hotel strategy: Introductory assessment

Popis výsledku anglicky

The pandemic COVID-19 led to almost &quot;zero tourism&quot; worldwide, with unforeseen consequences for a certain period of time. The hospitality industry was one of the hardest hit sectors of tourism, resulting in unprecedented versatility of lodging establishments. This paper examines the impact of the COVID-19 pandemic on the hospitality industry, focusing primarily on the socio-demographic aspect of domestic demand in the Czech Republic. The gender of guests was found to have a strong impact on various safety requirements, such as maintaining a safe distance, reduced hotel capacity, or provided disinfection. In addition, women rated all COVID-19 measures higher than men. Other socio-demographic aspects, such as age and education, also have an impact on safety requirements. Consequently, the research findings can help develop new hotel strategies that keep the guest experience and profit optimization in mind.

Druh

J_ost - Ostatní články v recenzovaných periodicích

CEP obor

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OECD FORD obor

50901 - Other social sciences

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2022

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Czech Journal of Tourism

ISSN

1805-3580

e-ISSN

1805-9767

Svazek periodika

11

Číslo periodika v rámci svazku

1-2

Stát vydavatele periodika

PL - Polská republika

Počet stran výsledku

13

Strana od-do

1-13

Kód UT WoS článku

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EID výsledku v databázi Scopus

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