Image as an important tool in the work of managers of educational institutions

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43670%2F21%3A43920794" target="_blank" >RIV/62156489:43670/21:43920794 - isvavai.cz</a>

Výsledek na webu

<a href="http://dx.doi.org/10.32008/NORDSCI2021/B1/V4/07" target="_blank" >http://dx.doi.org/10.32008/NORDSCI2021/B1/V4/07</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.32008/NORDSCI2021/B1/V4/07" target="_blank" >10.32008/NORDSCI2021/B1/V4/07</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Image as an important tool in the work of managers of educational institutions

Popis výsledku v původním jazyce

The aim of the paper is to present the results of a survey focused on the image of an educational institution - a public university in the Czech Republic, which provides study programs for future teachers of vocational subjects at secondary schools. The image of an educational institution is an integral part of the management of educational institutions and at the same time, it should be a part of its regular self-evaluation. An image consists of objective and subjective, correct and incorrect ideas, attitudes and experiences of an individual or a certain group of people about a certain object or subject. Image affects opinions and behaviour and significantly influences them [1]. Each educational institution creates a certain image, through which it can be perceived not only by its surroundings or social partners, but mainly by current and future students. Particularly, the students were the respondents to this survey. The method of semantic differential (polarity profile), which is one of the most frequently used methods for image measurement, was used for data collection.

Název v anglickém jazyce

Image as an important tool in the work of managers of educational institutions

Popis výsledku anglicky

The aim of the paper is to present the results of a survey focused on the image of an educational institution - a public university in the Czech Republic, which provides study programs for future teachers of vocational subjects at secondary schools. The image of an educational institution is an integral part of the management of educational institutions and at the same time, it should be a part of its regular self-evaluation. An image consists of objective and subjective, correct and incorrect ideas, attitudes and experiences of an individual or a certain group of people about a certain object or subject. Image affects opinions and behaviour and significantly influences them [1]. Each educational institution creates a certain image, through which it can be perceived not only by its surroundings or social partners, but mainly by current and future students. Particularly, the students were the respondents to this survey. The method of semantic differential (polarity profile), which is one of the most frequently used methods for image measurement, was used for data collection.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50902 - Social sciences, interdisciplinary

Projekt

—

Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2021

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

NORDSCI International Conference: Conference Proceedings

ISBN

978-619-7495-21-8

ISSN

2603-4107

e-ISSN

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Počet stran výsledku

10

Strana od-do

81-90

Název nakladatele

Saima Consult Ltd

Místo vydání

Sofie

Místo konání akce

Sofie

Datum konání akce

11. 10. 2021

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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