Consumer desired price modeling ? case study on the RCBS market

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F12%3A50000697" target="_blank" >RIV/62690094:18450/12:50000697 - isvavai.cz</a>

Výsledek na webu

<a href="http://ac.els-cdn.com/S1877042812035963/1-s2.0-S1877042812035963-main.pdf?_tid=6f86f0e0-5b03-11e2-9189-00000aab0f02&acdnat=1357808288_fb188a5682aa69b2264d4c65b248e038" target="_blank" >http://ac.els-cdn.com/S1877042812035963/1-s2.0-S1877042812035963-main.pdf?_tid=6f86f0e0-5b03-11e2-9189-00000aab0f02&acdnat=1357808288_fb188a5682aa69b2264d4c65b248e038</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1016/j.sbspro.2012.09.155" target="_blank" >10.1016/j.sbspro.2012.09.155</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Consumer desired price modeling ? case study on the RCBS market

Popis výsledku v původním jazyce

This paper is focused on the information asymmetry problem. When the consumer has a market overview then the optimal product can be chosen more or less easily. We model more realistic situation where the consumer does not have a market overview and so the process of search has to be performed. The harder the search is the higher information asymmetry is. The aim of the paper is to find if the information asymmetry prevents the consumer to find optimal product and if yes then to model what price rationalconsumer will choose. For this purpose we reworked Stigler?s model into the model more suitable for the small market needs. We used this model on the retail core banking services to individuals in the Czech Republic. On this market the information asymmetry was found within the European Union research as well as within our own research. We find that information asymmetry prevents even low search cost user the optimal price choice, we are abstracting from the influence of scattered knowl

Název v anglickém jazyce

Consumer desired price modeling ? case study on the RCBS market

Popis výsledku anglicky

This paper is focused on the information asymmetry problem. When the consumer has a market overview then the optimal product can be chosen more or less easily. We model more realistic situation where the consumer does not have a market overview and so the process of search has to be performed. The harder the search is the higher information asymmetry is. The aim of the paper is to find if the information asymmetry prevents the consumer to find optimal product and if yes then to model what price rationalconsumer will choose. For this purpose we reworked Stigler?s model into the model more suitable for the small market needs. We used this model on the retail core banking services to individuals in the Czech Republic. On this market the information asymmetry was found within the European Union research as well as within our own research. We find that information asymmetry prevents even low search cost user the optimal price choice, we are abstracting from the influence of scattered knowl

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

AH - Ekonomie

OECD FORD obor

—

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2012

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Procedia - social and behavioral sciences

ISSN

1877-0428

e-ISSN

—

Svazek periodika

62

Číslo periodika v rámci svazku

24.10.2012

Stát vydavatele periodika

NL - Nizozemsko

Počet stran výsledku

5

Strana od-do

916-920

Kód UT WoS článku

—

EID výsledku v databázi Scopus

—