The role of tourist experience in the relationship between satisfaction and intention to re-visit: A case study of Hue city
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F21%3A63532698" target="_blank" >RIV/70883521:28120/21:63532698 - isvavai.cz</a>
Výsledek na webu
<a href="https://www.proquest.com/docview/2555429852/3C39F51C34154256PQ/1?accountid=15518" target="_blank" >https://www.proquest.com/docview/2555429852/3C39F51C34154256PQ/1?accountid=15518</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.34190/IRT.21.101" target="_blank" >10.34190/IRT.21.101</a>
Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
The role of tourist experience in the relationship between satisfaction and intention to re-visit: A case study of Hue city
Popis výsledku v původním jazyce
This paper aims to develop a behavioral intention theoretical model using destination image, tourist motivation, tourist satisfaction, tourist experience, and re-visit behavioral intention constructs. The research analyzes and measures the direct impact of destination image, tourist motivation, and tourist satisfaction to re-visit visitors and the role of tourist experience as a moderator variable. These relationships will be investigated for a sample of international tourists visiting Hue city in Vietnam. A total of 421 questionnaires were returned, and the data were analyzed using Structural Equation Modeling (SEM). A path analysis results indicated that destination image and tourist satisfaction get affected to re-visit tourist sites, and tourist experience has significantly affected behavioral intention to re-visit visitors. The implications and limitations of the study would be discussed and presented in conclusion. The outcomes of the study have a significant impact on destination managers.
Název v anglickém jazyce
The role of tourist experience in the relationship between satisfaction and intention to re-visit: A case study of Hue city
Popis výsledku anglicky
This paper aims to develop a behavioral intention theoretical model using destination image, tourist motivation, tourist satisfaction, tourist experience, and re-visit behavioral intention constructs. The research analyzes and measures the direct impact of destination image, tourist motivation, and tourist satisfaction to re-visit visitors and the role of tourist experience as a moderator variable. These relationships will be investigated for a sample of international tourists visiting Hue city in Vietnam. A total of 421 questionnaires were returned, and the data were analyzed using Structural Equation Modeling (SEM). A path analysis results indicated that destination image and tourist satisfaction get affected to re-visit tourist sites, and tourist experience has significantly affected behavioral intention to re-visit visitors. The implications and limitations of the study would be discussed and presented in conclusion. The outcomes of the study have a significant impact on destination managers.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
—
OECD FORD obor
50704 - Environmental sciences (social aspects)
Návaznosti výsledku
Projekt
—
Návaznosti
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Ostatní
Rok uplatnění
2021
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
Proceedings of the 4th International Conference on Tourism Research
ISBN
978-1-912764-93-8
ISSN
2516-3604
e-ISSN
2516-3612
Počet stran výsledku
8
Strana od-do
640-647
Název nakladatele
Academic Conferences and Publishing International Limited
Místo vydání
Reading
Místo konání akce
Porto
Datum konání akce
20. 5. 2021
Typ akce podle státní příslušnosti
WRD - Celosvětová akce
Kód UT WoS článku
—